Our Services
Rana offers a full range of PR services, working in partnership with other trusted, experienced, industry advisors. Our areas of expertise include the following:
Developing clear, accessible messaging
- Describing complex science / technology in everyday language
- Tailoring messages for multiple audiences
- Responsibly positioning positive and negative news
Stimulating audience interest in important scientific developments
- Introducing new services and technologies
- Strategically positioning news milestones
- Creating compelling narratives
Enhancing spokesperson skills
- Preparing company executives to deliver new messaging
- Teaching spokespeople to communicate effectively with new audiences
- Training key staff to discuss difficult issues
Preparing technical materials
- Drafting press releases, feature articles, and papers